Strategic Planning Track

Essential to effective business planning, a vision statement provides inspiration for your daily operations and strategic decisions. It looks into the future and defines a desired future state. You will be provided with the:

• Basic elements of vision statement
• Process of writing a vision statement

A mission statement defines the current situation. It explains why the business (chapter, community, project, etc.) exists and what it hopes to achieve in the future. You will walk away with:

• Basic elements of a mission statement
• How to determine core values
• Process of writing a vision statement

The strategic planning process determines where an organization (chapter, community, project, etc.) is going in the next year or more and how it's going to get there. This process ensures the most effective use of resources, increases productivity from increased efficiency and effectiveness, and helps build strong team relationships. You will learn:

• Basic elements of strategic planning
• How to identify strategies for long-term competitive advantage
• Financial elements of developing a strategy
• Formulating your strategic plan using an A3 (getting the problem, analysis, corrective actions and action plan down on a single sheet of large paper) and TOWS (threats, opportunities, weaknesses and strengths) analysis
• How to translate the grand design into a well-executed strategic plan